The perfect solution

BODUM®, a family owned company, was founded in 1944 in Copenhagen, Denmark by Peter Bodum.
In 1974, Jørgen Bodum manifested the company's philosophy of design with the launch of BODUM®'s first coffee press - Bistro.
Bistro - The French Coffee Press has been selected as the most environment friendly coffee maker by the international media and has been highly awarded by the most prestigious international and Danish design awards.

Perfion has proven to be the perfect solution for us. Today we have a central source of product information for all our sales marketing material.
Perfion has already made it possible to produce and update our price list catalogue for our different market "on the fly" with live and up to date country specific prices from Microsoft Dynamics AX

Challenge:

BODUM produces sales and marketing material in more than 15 languages which has become a great challenge to coordinate and manage.
BODUM wanted to make more and differentiated sales campaign & marketing material based upon a central product data source with unified group design templates which was an unreachable goal with the previous platform.
BODUM would like to enable the individual sales manager in each country to produce their own sales campaigns from unified BODUM templates with differentiated prices and assortment.

Solution:

We expect Perfion to be the perfect solution for us. Now we have a central source of product information combined with unified BODUM Group pricelist templates which facilitate each country manager to produce their own specific marketing material with special assortment and differentiated prices live from Microsoft Dynamics AX.